5 Reasons Why Sustainable Signage Is More Important Now Than Ever
We live in an amazing world filled with unimaginable beauty and to keep it that way we all need to pitch in to conserve its natural resources. Often the need to drive sales is at odds with the idea of sustainability. One of the many ways retail stores and restaurants have found a way to drive sales is to use temporary signage to draw people into the store, and while that signage may get people in the door, it could ultimately hurt the company if not done right. If you are a retailer, you will want to know these 5 reasons why sustainable signage is now more important than ever.
1. It's Better for the Environment
Sometimes the answer is as simple as it is the right thing to do. Using recyclable signage means that less waste makes it into landfills, making a cleaner world for future generations.
2. Social Accountability
Whether it is a company goal to be more socially accountable or social accountability is part of your business strategy, recyclable signage will help you reach that goal. A few examples of companies who have taken social accountability to heart are PepsiCo who have been transparent about their journey toward creating more sustainable packaging on their website. The Ford Motor Company is another shinning example as they are not only taking responsibility for their own company's actions, but they are all making sure the companies they source their materials from are also taking sustainable actions.
3. Versatile
Whether you need outdoor signage or indoor signage, there is a variety of options for your business. You will find that recyclable signs offer just as many options as traditional signage but with peace of mind that you are environmentally conscious.
4. It Helps Business
While being socially responsible is important, it is not the only concern of a business owner. These signs aren't only environmentally friendly, they are also colorful and attractive which will help to bring business into your store.
5. Set an Example
As a business in your community, you have more influence than you realize. Using recyclable signage sends a message to your employees and your customers that you care about the environment, and they should too. Consumers are savvier than ever before, and they care about a company's footprint in this world. Knowing that your company is using recyclable signage may be why a consumer decides to shop at your store and vice versa.
These are only a sampling of all the benefits that recyclable signage holds. You're probably already thinking of all the ways that Aqua-Rite and Digit-Rite signage will benefit your company. No matter what your reasoning, you really can't go wrong with recyclable signage, and you would sleep better at night knowing that your company is being environmentally friendly.